11/18/2023 0 Comments Blue planet foundation controversyNarbutaitė: Lukas focuses more on the production and the warehouse and I work on social media and manage all of the people that bring that to life. We both design, but we both have different roles. It has been important too that we live together because we bring different skill sets. We always find ourselves getting stuck into days, weeks, and months where it’s just constant work. Žvikas : It’s not easy because it’s hard to find the switch. But, it is difficult because we live together, work together, and we’re a couple. But, because we travel so much, we’re able to switch on and off. We will stay for at least 10 days and relax and do cute things, and when we’re back, we go back into work mode. Now, because we shoot our drops in different parts of the world, we use that opportunity to work and also do things as a couple. No romantic dates were going on, and we went on our first trip away as a couple after lockdown and the brand went viral. Narbutaitė: In the beginning, it was challenging because we started Broken Planet during the lockdown and we were at home all of the time. As people that don’t like fast fashion, we can say that confidently.”īeing a couple and also business partners, how do you manage to find the work-life balance? We always thought we would be spectators from the side. So, we were always in the world of fashion, but we never thought we could be part of it. We were always going to the New York Fashion Weeks too because we were flying out to see each other every couple of months. Narbutaitė: I think Lukas’ interest came from New York because there were all of the go-to places, and everyone has the coolest outfits. We have always been interested in streetwear, but it’s crazy to think we’re doing what we’re doing now because I studied software engineering and Indre was studying International Tourist Management, so it’s stuff that’s completely not related to what we do now. We met when we were both 17 and now we’re 25 and 26, and we’re a couple! We were in a long-distance relationship for four years. I went to New York and Indre went to the United Kingdom. Žvikas : The story is quite interesting – we are both Lithuanian, we grew up there and we both went to study abroad. In light of this, Hypebeast spoke with BP founders Žvikas and Narbutaitė about their inspirations, sustainability process, design inspirations, and much more.Ī post shared by Broken Planet | BPM How did you two meet? Now, Broken Planet has further plans to expand its garment mainline and following with new explorations across outerwear along with interactive pop-up stores and a “ Broken Planet Foundation” charity that has plans to help disadvantaged communities across the world. “We don’t do it to make sure we get sales, we just use sustainability to help our thought process internally and to know that’s how we make decisions - we don’t think that we need to scream and shout about it.” “We don’t even mention our sustainability anymore, I think people just get it and trust us,” Broken Planet told Hypebeast. BP is emphasizing the importance of creating garments using recycled materials, along with slow shipping processes to help protect the planet and shift the ideology of what it genuinely takes to operate as a “sustainable” brand. By tapping into their inspirations from outer space and American hip-hop stars, Žvikas and Narbutaitė have now amassed over 50,000 customers worldwide – with oversized, graphic-heavy silhouettes and TikTok-orientated marketing tactics – all while educating its younger demographic about global sustainability. Led by partners Lukas Žvikas and Indrė Narbutaitė, BP used this time to become one of the U.K.’s fastest-growing streetwear brands.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |